Jennifer Casson Tripucka is the Founder and Editor-in-Chief of Hoboken Girl, one of New Jersey’s top lifestyle websites focusing on Hoboken and Jersey City. HobokenGirl.com is a hyper-local New Jersey website featuring local businesses, vendors, and other New Jersey topics, with over 20 contributors and daily articles.
While she worked on growing Hoboken Girl as a side hustle, Jen was a digital editor at Brides magazine, an 80-plus years of publication that has remained the country’s foremost authority on engagement, weddings, and marriage. Daily, she created up-to-the-minute celebrity wedding content for Brides.com, created the brand’s daily email newsletter, curated @brides’ Instagram feed and Snapchat content and grew the brand’s following over 200,000 followers (50% growth) in a mere matter of months, as well as headed Brides’ local section, an initiative highlighting the best bridal vendors across the country.
Prior to her media dreams coming to fruition, Jen received a Masters of Education in Counseling Psychology and a Bachelor’s in Psychology and Communications, bringing a unique perspective to digital world. Her eye for aesthetics is translated into a passion for travel, food, and photography, having worked as a freelance digital photographer and social media consultant for over five years and traveling to Italy, Greece, China, Iceland, Australia, Spain, Portugal, and France in search of the perfect picture (and meal).
For the last seven years, she has been living in Hoboken, New Jersey with her husband and French bulldog.